For several years, trend insider & event manager Hollenberg is organizing Lufthansa’s marketing incentive adventure tours. Inspired by the attractive idea of combining a sweepstake and a casting promotion in unique creative events, the media presented exciting PR campaigns with the aim of putting spotlights on the destinations Marrakech, Majorca, Barcelona, Vienna & Ibiza that Lufthansa had focused on.
Press reports before and after the campaigns in lifestyle magazines, social media, TV & radio and the daily press, and statements of the winners on the Lufthansa websites document the adventure trips. Meeting DJ legends Little Louie Vega & Sven Väth and the pop heroes New Order will always remain as unforgettable MOMENTS YOU CAN’T BUY for the enthusiastic participants of these incentive events.
Video Report
Media cooperations
- Cooperation with magazins PRINZ and smag
- Cooperation with Radio Sunshine
- Reports in local newspaper
Make use of the destinations services provided by Hollenberg Eventmarketing Management.
